This month Savannah Tire really revved our motors with their June eMax Newsletter. This email has got it all. We’ve broken down a list of key elements this newsletter uses to engage their readers for higher open rates.
It always feels great when someone unexpected remembers your birthday. Even if it’s just a simple email, the thought can go a long way. That’s why for this month’s newsletter showcase we chose Desert Lanes Family Fun Center for their birthday eflyer mailing.
If you’re looking for an easy way to add some personalization to your email marketing, sending a birthday greeting to your subscribers is a great place to start. You can wish them a happy birthday by name right in the subject line with a personalization tag linked to the first names in your address book.
As always, remember to include alt tags for any images in an ecard or birthday flyer so your readers will know what you were trying to say if they cannot load images.
This month we showcase Froedtert & the Medical College of Wisconsin for their monthly health newsletter. We like how clean cut this email is alongside its easy to navigate layout. The content includes helpful hyperlinks where appropriate, and the stacked news items make it easy to progress through the email via scrolling.
In addition to monthly news updates, the email prompts subscribers to click on links for finding a physician, medical facility location, or classes and events. These are fantastic ways to keep readers engaged and familiar with Froedtert and the Medical College via online portals.
This month we’re looking at something a smidge removed from the normal line of featured newsletters, but still pretty great if you take a look at it. The UAE-based property group, Realty Solutions sent out the following Eid Greetings mailer and it immediately grabbed our attention for a number of reasons.