10 Ways to Revitalize your Email Marketing Campaign

It happens to everyone at one point or another. They simply stop responding. They stop interacting. It’s like they just don’t care anymore. No I’m not talking about your cat, I’m referring to your email subscribers! This could be because of too many reasons to actually list here, but it always results in the same […]

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Automating the Future with Email Automation

It’s a new year – new technologies, new strategies and campaigns! But what new tools are there? Online marketers are catching onto the idea that automated marketing tools are powerful, adaptable and gain more conversions with better leads in a short amount of time. In fact, according to emailmonday, by 2020 customers will manage 85% of […]

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3 Email Marketing Trends for 2015

It’s that time of year again! Namely the beginning of the year where gym membership is at an all time high, Facebook usage is at an all time low and everyone is looking to make this year better than the last. Email marketers are no different – we’re all trying to improve our campaign output, […]

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The Pros and Cons of Integrated Marketing Tools

Each tool that’s a part of an integrated marketing communications campaign fulfills a specific purpose in the grander scheme of your marketing efforts. This is not only because each reaches a different audience with different states of mind, but also because each tool has its own strengths and weaknesses. (more…)

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