Tag Archives | email marketing metrics

Our Key Email Metrics Have Changed!

Email marketing is more than just creating a newsletter and sending it. The marketing value comes into play when analysing the key metrics on a newsletter send, which can easily be done with your drill-down GraphicMail reports.   Take a peek at the 7 key metrics that email marketers rely on: ·                     List size ·                     […]

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Email Open Rate: Out With The Old, In With The New

Email marketing is more than just creating a newsletter and sending it. The marketing value comes into play when analyzing the key metrics on a newsletter send, which can easily be done with your drill-down GraphicMail reports. Take a peek at the 7 key metrics that email marketers rely on: (more…)

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